FTC to Hold Media Phone Briefing on Proposed Changes to the Agencys Green Marketing Guides

The Federal Trade Commission will announce proposed new revisions to its Guides for the Use of Environmental Marketing Claims on Wednesday, October 6, 2010, at 10 a.m. on the FTC’s website, followed by a phone-in media briefing at 11 a.m. with Chairman Jon Leibowitz and Commissioner Julie Brill, who will discuss the Guides and answer reporter questions. The Green Guides help marketers avoid making claims that are “unfair or deceptive” by outlining general principles that apply to all environmental marketing claims and providing specific guidance about how consumers are likely to interpret particular claims, how marketers can substantiate and qualify them to avoid deceiving consumers. The Guides were last updated in 1998.

WHO: FTC Chairman Jon Leibowitz

Commissioner Julie Brill

Enforcement Division Director James Kohm,
Bureau of Consumer Protection

WHAT: Telephone media availability on the FTC’s new proposed revised Green Marketing Guides
WHEN: Wednesday, October 6, 2010; 11 a.m., lines open at 10:45 a.m.

The proposed revised Guides will be posted on the FTC’s website at 10 a.m.

MEDIA CONTACT: Office of Public Affairs
202-326-2180
IR Press

Share
Published by
IR Press

Recent Posts

OCC Announces Enforcement Actions for November 2024

WASHINGTON—The Office of the Comptroller of the Currency (OCC) today released enforcement actions taken against…

10 hours ago

Treasury Sanctions Gazprombank and Takes Additional Steps to Curtail Russia’s Use of the International Financial System

Treasury imposes sanctions on dozens of Russian banks, securities registrars, and finance officials; OFAC issues…

1 day ago

Acting Comptroller Testifies on State of the Federal Banking System

WASHINGTON—Acting Comptroller Michael J. Hsu today testified on the state of the federal banking system…

1 day ago

Remarks by Assistant Secretary for International Finance Brent Neiman on the U.S. Cross-Border Payments Agenda

As Prepared for Delivery Thank you very much for the opportunity to be here today, and…

3 days ago

Remarks by Assistant Secretary for Investment Security Paul Rosen at the Third Annual CFIUS Conference

As Prepared for Delivery Good afternoon.  I’d like to start by thanking our panelists today for…

3 days ago