The Federal Trade Commission is extending by sixty days the deadline to submit comments as part of the agency’s review of its Endorsement Guides. The deadline was originally April 21, 2020; it is now June 22, 2020. The FTC announced in February that it would accept comments on a wide range of issues related to […]
Tag Archives: Bureau of Consumer Protection Consumer Protection Advertising and Marketing Endorsements, Influencers, and Reviews
FTC Seeks Public Comment on its Endorsement Guides
The Federal Trade Commission is seeking public comment on whether to make changes to its Endorsement Guides as part of the agency’s systematic review of all current FTC rules and guides. The Endorsement Guides, formally known as the Guides Concerning the Use of Endorsements and Testimonials in Advertising, first enacted in 1980 and amended in 2009, provide […]